LinkedIn Message Ads

This ad format delivers targeted messages to LinkedIn-member inboxes. According to LinkedIn, these ads are more successful at driving conversions than emails.
Keep in mind that LinkedIn members can opt out of receiving InMail ads.

Unique product. Uncluttered environment.
Effective results.

Mobile-optimized design for easy clicks

Persistent call-to-action button remains on top of content while user scrolls

Real-time delivery ensures timely reach

Sponsored InMail messages are delivered only when members are on LinkedIn

Uncluttered professional context

Strict delivery frequency caps ensure your message gets maximum mindshare

Flexibility to tailor your content

Craft personalized messages without the limitations of restrictive character counts.

What you can do with LinkedIn Message Ads

Deliver a targeted message with a single CTA

Communicate to your prospects without having to worry about character limits. You can also add a Lead Gen Form to your message to collect leads directly on LinkedIn.

Drive stronger engagement and response than traditional emails

Messages are delivered in an uncluttered environment so that your brand stands out. More than 1 in 2 prospects open up a message ad.

Measure the impact of your messages

See which roles at what companies are taking action on your message ad with demographic reporting. Track conversions from people who viewed and clicked on your message ad with LinkedIn Conversion Tracking.

What Our Clients Say

“We knew we needed to reach the niche audience that supports the oilfield services industry. LinkedIn’s ability to hyper-target this specific segment and find key people in the industry was a huge draw for us.”

Nicole Baron, Marketing Manager, VistaVu Solutions

Ways to use LinkedIn Message Ads.

Send direct messages to your prospects to spark immediate action

Get started